“In today’s fast-paced mobile market, consumers have no patience for mobile apps that compromise their experience. “Crashes” and “Not working” are the most common feedback on Google Play for unstable or sluggish apps (including games). Those comments and ratings make hundreds of millions of potential downloaders skip those lousy apps. Sounds harsh, but that’s the way it is.
An app succeeds not by chance. It is the result of the right decisions made at the right time. The most successful mobile app developers understand the importance of performance, quality and robustness across the array of mobile devices that their customers use.”